SiteSpect
Part 1: “What’s so good or different about SiteSpect?”—written by Kim Ann King of SiteSpect
SiteSpect enables web marketers to optimize website and mobile web effectiveness through multivariate testing and behavioral targeting.
By testing variations of landing pages, product descriptions, search results, and buy-flows, SiteSpect allows marketers to fine-tune every aspect of their website on a segment-by-segment basis.
As the first and only non-intrusive solution available, SiteSpect empowers marketers to optimize their sites without the need for ongoing IT involvement. SiteSpect’s patent-pending technology is used by some of the world’s largest and most successful online businesses, including Cabela’s, iProspect, Overstock.com, ShopNBC, and VEGAS.com.
To learn more…
…visit SiteSpect’s website, or contact Kim Ann King on +1-617-859-1900. If you’re based in Europe contact Frank Overbeek on +31-2082-0-2082—but don’t forget to check out the customer reviews first—see below.
Part 2: User ratings at a glance
To read reviews of SiteSpect, see below. This section contains the average ratings from all the reviews.
| Ease of use |   |
| Customer support | |
| User guides, documentation, etc. | |
| Value for money | |
| How likely would you be to recommend this service? | |
Part 3: User Reviews
Add a Review
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[The following review was submitted via a survey, hence the formatting.]
Website revenue: $1 million to $10 million per year. Visitors per month: More than 1 million. Started using it: 01-12-2008. Chose it because: Because of its ability to change websites without having to go through the hassle of IT changes. It works as a proxy, which allows you to change the content based on regular expressions. Date stopped using it: Didn’t stop.
What results did you get from it?: We proved that 2 of our page variations were an almost 100% improvement of the “original” design.
Full review: What I love about the tool is also what I hate most about it: the fact that it uses regular expressions to replace ANY content, not just HTML but also CSS, JavaScript, XML, etc. It makes it incredibly powerful, but a bit harder to use as you have to know how regular expressions work.
We ran a couple dozen experiments with the tool, and all these have been greatly successful. Best thing about it is that we can make our own tests, and don’t have to bother anyone for the implementation of tagging.
Most clients won’t be able to use this tool without consultancy, as you’ll need to know, as said, regular expressions. Their support is phenomenal though, support queries are usually replied to within a couple of hours. Because of how it works, this tool is very useful for people with large websites and a slow moving IT department, their ASP solution could work for just about anyone though.
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